About this Course
Bitterness is much more than just an IBU value. It influences the flavour balance, the perception of hop aroma and, ultimately, consumer acceptance. In this webinar, you will learn which factors influence bitterness and how modern hop products can contribute to efficient and consistent bitterness control.
Achieving Bitterness
Course Overview
Bitterness is an essential component of a beer’s flavour and plays a key role in its balance, drinkability and overall impression. But what function does bitterness actually serve, and how is it perceived by consumers?
In this webinar, our experts will explore the sensory definition of bitterness and discuss the factors that influence the quality of bitterness perception. We will focus in particular on the interactions between bitterness and aroma, and demonstrate how these two sensory impressions together shape a beer’s flavour profile. Furthermore, participants will learn how modern hop products can be used to improve the yield of bitter compounds and to integrate bitterness specifically and efficiently into the brewing process. Using practical examples, we will demonstrate how technological and sensory aspects can be successfully combined.
Free Online Seminar
English
Take Aways from this Course:
- The role of bitterness in beer and its importance for flavour balance
- The sensory definition and evaluation of bitterness
- Insights into the perception of bitterness quality from the consumer’s perspective
- The interplay between bitterness and aroma
- Ways to optimise the yield of bitter compounds using modern hop products
Modern Brewing
Meet Your Experts
Learn from internationally recognized hop and sensory experts with extensive experience in research, brewing and product development.
Registration